International literature recognizes gender-related differences in children's toy preferences. However, to date, no study has assessed how these differences in play are expressed in the Brazilian children at an early age. This study used a selection of gender-typed toys to compare the time spent by children playing with them. It also assessed the effect of age and parents' judgments on the desirability and level of typing of distinct types of toys for their children. Similarly to previous research, the Brazilian children also showed gender-typed preferences. Boys played more with trucks than girls, while girls spent more time with feminine toys than with masculine and neutral toys. There was evidence of age effects and that parents' desire for neutral toys encouraged boys' play with kitchen sets. The implications considered were related to biological predispositions, cognitive development, and environmental influences on toy preferences.