The building and construction industry is a significant contributor to global greenhouse gas emissions, with 37% of total emissions attributed to this sector. While efforts have primarily targeted operational carbon emissions, which stem from building operations like heating and cooling, the urgent need to address embodied carbon—associated with the materials used and their life cycle—has gained attention. This paper explores the critical role of material selection and innovative practices in reducing embedded carbon in the built environment. It highlights collaborative models and international cooperation essential for decarbonizing building materials to achieve net-zero emissions by mid-century. The findings underscore that embodied carbon currently represents a growing proportion of a building’s overall carbon footprint, necessitating proactive measures in the design and construction phases. By integrating life cycle assessments and prioritizing sustainable material choices, stakeholders can significantly diminish carbon emissions and align with global climate goals. Through case studies and best practices, this research advocates for a comprehensive approach to carbon reduction that encompasses both operational and embodied emissions in the built environment.