Purpose: Pediatric off-label medicine use increased during the COVID-19 pandemic, exposing children to non-evidence-based treatments. We describe the use of off-label COVID-19 medicines and supplements among children from the 2015 Pelotas Birth Cohort, stratified by sociodemographic and health-related characteristics. Methods: Data from the 6–7-year follow-up were analyzed. Mothers/caregivers reported children’s use of off-label medicines (azithromycin, chloroquine/hydroxychloroquine, ivermectin, nitazoxanide) and supplements (vitamin C, vitamin D, and zinc), collected with sociodemographic and health-related characteristics. Also, two scores were analyzed: 1) child’s COVID-19 burden score (considering negative experiences such as death or distancing from a close person due to COVID-19, and risk factors such as living with old individuals or having asthma, bronchitis, or obesity) and 2) preventive behavior score (never or rarely outdoor exposure during COVID-19 and vaccine uptake against COVID-19). Hierarchical logistic regression analyses were used to identify factors associated with off-label medicine and supplement use. Results: Among 3,098 children, 13.9% (95%CI 12.7-15.2) used off-label medicines and supplements for COVID-19. The use increased with higher COVID-19 burden scores and decreased with higher preventive behavior scores. Off-label medicine use was associated with the child’s skin color, being separated from a relative due to COVID-19, and unvaccinated status for COVID-19. Children with higher maternal education and who experienced the death and drift apart of a close person or relative due to COVID-19 were more likely to use off-label supplements. Conclusions: These findings highlight behavioral responses during a health emergency and underscore the need for stronger regulatory oversight and targeted public health actions.